*... L'ETE INDIEN / INDIEN SUMMER ...* Emile et Ida SS21 Collection

The mildness of latefall, holidays are lingering...It’s winter in France. We’re travelling to India to visit our factories and meet the craftpersons who are perpetuating ancestral techniques : block printing, delicate embroideries, plant dying.During our trip our senses ara awaken : smells, colors, fabrics. From factories to craftspersons, from cities to villages, wishes and ideas are taking shape. The inspiration is born.At Emile et Ida, summer 21 will be Indian, it will be an Indian summer.One thing leading to another the collection’s starting and we’re humming « l’été indien», the Joe Dassin’s song. A song full of nostalgia known in France by kids and their eldest. A collective memory handed down from generation to generation: « we will go wherever you want, whenever you want...»From India to Joe Dassin, this collection is a tribute to children’s life during the golden era. Flower patterns, dungarees, terry cloth sweatshirts, bloomers, laces and embroideries. A collection marked by fresh softness and sweet as a handful of ripe cherries.

Ontdek de nieuwe collectie SS21 'L'été Indien' online op onze webshop of kom langs in de fysieke winkel te Brugge, België.